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|---|---|
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Mohrbooks Literary Agency
Sebastian Ritscher |
| Original language | |
| English | |
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| Weblink | |
| www.suneelgupta.com | |
BACKABLE
The Surprising Truth Behind What Makes People Take a Bet on You
BACKABLE claims that the key to success in business is not talent, connections, or ideas, but the ability to persuade people to take a chance on potential.
No one ever makes it alone. But how come some people can get investors to believe in their ideas while others- sometimes with even better ideas-fall flat? What is it about certain people that make us want to take a bet on them? What is it that makes them backable? As it turns out, it's not what you think. "Backability" is not driven by having the best experience, the finest pedigree, or the most innovative ideas. In fact, many highly successful people are backed long before they are qualified. We tend to view these people as lucky. But the decision to back them is neither an accident nor a mistake, and rarely the result of good luck.
Drawing from his own business experience, countless interviews with some of tech's biggest innovators, and compelling case studies of classic success stories like Howard Schultz and Elon Musk, Gupta breaks down the six qualities of backable people that get others to take a bet on them. Backable pulls back the curtain on the illusive x factor that some people just seem to have and instead offers concrete tools like crafting the right pitch and appropriately scaling a project's vision. Anyone from aspiring entrepreneurs to start up stars can master these skills and jumpstart their next big idea.
Suneel Gupta is a former top executive at Sony Pictures and Groupon. He has founded his own tech company, Rise, was Entrepreneur in residence at Silicon Valley's top VC firm, Kleiner Perkins (where he collaborated with partners who have backed companies such as Google, Amazon, Snapchat, Uber, Twitter and Airbnb), has worked for former New York City mayor Michael Bloomberg's commission on the Future of Work, and has held leadership roles at technology companies including Accenture and Modzilla. His work has been featured in the New York Times, The Wall Street Journal, Vanity Fair, TechCrunch, Fortune magazine, and CNBC, to name a few. Just 39 years old, Gupta is currently a Visiting Scholar at Harvard University, where he helps students find the backing they need to turn new concepts into reality. For his work across different industries, Suneel was named the "New Face of Innovation" by the New York Stock Exchange.
The co-author, Carlye Adler, is an award-winning journalist and four-time New York Times bestselling co-author/collaborator. Her own writing has been published in BusinessWeek, FastCompany, Fortune, Forbes, Newsweek, TIME and Wired.
Drawing from his own business experience, countless interviews with some of tech's biggest innovators, and compelling case studies of classic success stories like Howard Schultz and Elon Musk, Gupta breaks down the six qualities of backable people that get others to take a bet on them. Backable pulls back the curtain on the illusive x factor that some people just seem to have and instead offers concrete tools like crafting the right pitch and appropriately scaling a project's vision. Anyone from aspiring entrepreneurs to start up stars can master these skills and jumpstart their next big idea.
Suneel Gupta is a former top executive at Sony Pictures and Groupon. He has founded his own tech company, Rise, was Entrepreneur in residence at Silicon Valley's top VC firm, Kleiner Perkins (where he collaborated with partners who have backed companies such as Google, Amazon, Snapchat, Uber, Twitter and Airbnb), has worked for former New York City mayor Michael Bloomberg's commission on the Future of Work, and has held leadership roles at technology companies including Accenture and Modzilla. His work has been featured in the New York Times, The Wall Street Journal, Vanity Fair, TechCrunch, Fortune magazine, and CNBC, to name a few. Just 39 years old, Gupta is currently a Visiting Scholar at Harvard University, where he helps students find the backing they need to turn new concepts into reality. For his work across different industries, Suneel was named the "New Face of Innovation" by the New York Stock Exchange.
The co-author, Carlye Adler, is an award-winning journalist and four-time New York Times bestselling co-author/collaborator. Her own writing has been published in BusinessWeek, FastCompany, Fortune, Forbes, Newsweek, TIME and Wired.
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Book
Published 2021-02-02 by Little Brown |
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Book
Published 2021-02-02 by Little Brown |