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Hanser Fachbuch
Gabriele Josiger |
| Original language | |
| German | |
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| Weblink | |
| https://www.hanser-fachbuch.de/b … | |
Every Customer Counts
The Workbook of Customer Satisfaction
The First Workbook of its Kind!
Each customer counts. At the same time the treatment of the customer must not out-weigh the common good of the company and its employees. This workbook demonstrates how to master these conflicting issues in your business: giving center stage to the customer and advancing the success of the business and the well being of the employees at the same time.
- The four factors for success in customer satisfaction
- Step-by-step instructions for direct implementation
- Concrete practical advice and entertaining examples
- Bonus chapter: Do not just keep the customers satisfied, make them love the deal.
Dana Arzaniis tapping into her professional experience as a consultant and presents a new analysis: the mystery of the customer. Who is our customer and what does s/he really want? What is the role of digitalization in customer contact management and why is the human interaction with the customer still decisive, digitalization being what it is? The fact is: Company success can only be assured if the company culture, the employees, management and products follow the Customer-first-dictum.
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Book
Published 2019-05-01 by Hanser , ISBN: 9783446459168 Main content page count: 220 Pages ISBN: 9783446459168 |