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FACTORY MAN

Beth Macy

One man's battle to save hundreds of jobs by taking on China and demonstrating the greatness of American business.
With over $500 million a year in sales, the Bassett Furniture Company was once the world's biggest wood furniture manufacturer. Run by the same powerful Virginia family for three generations, it was also the center of life in Bassett, VA-an unincorporated town that existed solely for the people who built the company's products. But beginning in the 1980s, the Bassett company suffered from an influx of cheap Chinese furniture as the first waves of Asian competition hit, and ultimately was forced to send its production offshore to Asia. Only one man fought back. That man is John Bassett III, a descendant of the Bassetts who is now chairman of Vaughan-Bassett Furniture Co, which employs more than 700 Virginians and has sales of over $90 million. In FACTORY MAN, Beth Macy brings to life Bassett's deeply personal furniture and family story. As she shows how he uses legal maneuvers, factory efficiencies, and sheer grit, cunning, and will to save hundreds of jobs, she also discovers the hidden and shocking truth about industry and America. Beth Macy is a journalist who writes about outsiders and underdogs. Her writing has won more than a dozen national journalism awards, including a Nieman Fellowship for Journalism at Harvard and the 2013 J. Anthony Lukas Word-in-Progress award for "Factory Man: How One Furniture Maker Battled Offshoring, Stayed Local -- and Helped Save an American Town," published by Little, Brown and Company in July 2014. She lives in Roanoke, Virginia, with her husband, sons and rescue mutts, Mavis and Charley.
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Published 2014-07-15 by Little Brown

Comments

Macy has found a terrifically rich subject for her investigative reporting.... An illuminating, deeply patriotic David vs. Goliath book. They give out awards for this kind of thing.

The unlikely hero of Factory Man is a determined, ornery, and absolutely indomitable...business man. He's the head of a family furniture company and damned if he's going to be pushed around. Beth Macy has given us an inspiring and engaging tale for our times, but not the expected one.

John Bassett's story has everything. An extraordinary dynasty, a relevant and inspiring message, and one of the best heroes I've read about in years. It works on every level, from the most personal betrayal to the realities of the global economy, from the struggle of one worker in a small Appalachian town to the future of our cultural as a whole. Part of me wishes I'd found John Bassett III, because this is powerful stuff, but it's obvious the story is in excellent hands with Beth Macy. Sometimes the right writer comes along with the right story at the right time. This is clearly that book.

Beth Macy has done a masterful job in personalizing the biggest American economic story of our time--how to save American jobs in the 21st Century. John Bassett III is a cinematic figure and quintessential American, battling for his company, his town and his country.

I've been reading Beth Macy for years. She is a great American writer. She sees everything, all the precious detail. A few years back, as the world was collapsing around us, she did a story on the temp who was answering phones at a hotline for those in financial hot water. The temp was this immense hero in all these ways that nobody else would have ever recognized. Of course, Macy never called her a hero. She just let the story do the work.

Macy's riveting narrative is rich in local color.... Vivid reporting. Read more...

In a world of blue-collar victims, where logging chains seal forever the doors of mills and factories from the Rust Belt to the Deep South, Beth Macy's award-winning look at one furniture maker's refusal to give in is a breath of hope-and a damn fine story to read. The book tracks John Bassett's fight to keep American jobs on this side of borders and oceans, and keeps one American town from becoming a place of empty storefronts and FOR SALE signs.

Beth Macy sees twists and subtleties that other journalists can't see, and she writes about the world around her with grit, honesty and remarkable grace. She has a police detective's diligence and determination, a poet's way with words, and a born storyteller's gift for spot-on narrative.

Writing with much empathy, Macy gives voice to former workers who must now scrape by on odd jobs, disability payments and, in some cases, thievery of copper wire from closed factories. Read more...

The epic struggle of Virginia furniture manufacturer John Bassett III (JBIII) to save his business has given crackerjack reporter Beth Macy the book she was born to write. Longtime champion of the downtrodden and the working American, Macy brings globalization down to a human scale, giving a real voice and a recognizable face to everyone involved, from factory worker to government official to Chinese importer. Thorough reporting and brilliant writing combine to make FACTORY MAN an exciting, fast-paced account of a quintessentially American story that affects us all.