Inside Tesla

Elon Musk is one of the richest and most influential men in the world. He manipulates public debates with his intelligence service X. His satellite network Starlink influences the war in Ukraine. The SpaceX company is intended to pave the way for the colonization of space. But Musk's showpiece is Tesla. The electric car manufacturer, founded in 2003, is worth more on the stock market than BMW, Ford, General Motors, Honda, Mercedes, Toyota and Volkswagen combined. Musk wants to make fully autonomous driving possible with Tesla. He has been heralding a new age of human transportation for years. In this book, Sönke Iwersen and Michael Verfürden tear down the Tesla façade. Their book is a report on a company that is toxically focused on a single man. What drives Musk and how he pushes his more than one hundred thousand employees in front of him reads like a warning. Musk is prepared to make any sacrifice to achieve his goals. And each of us can count ourselves among those sacrifices.