MILLENNIALS & MANAGEMENT

Finding productive ways to work across the generation gap is essential, and the organizations that do this well will have significant advantages over those that don’t. Lee Caraher shows how to motivate, collaborate and manage the Millennial generation - those born from the early 1980s to early 2000s - who now make up an increasingly large proportion of the workforce.

In the modern workplace older generations who have led their companies for years are frustrated by the influx of Millennials who now comprise a significant percentage of the workforce. Shaped by technology and overly involved parents, Millennials are perceived by management as “needy and entitled.” In turn, Millennials feel they are undervalued because of their lack of experience, rather than their lack of skill.

In MILLENNIALS & MANAGEMENT: The Essential Guide to Making it Work at Work communications strategist Lee Caraher addresses these conflicting generational views in the workplace; using data-driven steps and real-world examples, she shows leaders and Millennials alike what they can do to create a more productive work environment.

Some tips for leaders: Share your vision for your company, your team, and yourself – often. Explain how your company makes a positive difference.
Take the time to explain how every member of the team contributes to the bigger picture.
Carve out space in your day to be accessible to people of all ages and responsibility levels on your team – consider accepting at least one Millennial’s request for mentorship for a short time.

Some tips for Millennials: Present ideas in a constructive way – put together a detailed project plan before taking it to the boss.
Do tasks their way the first time, and then suggest changes – sometimes things are done in a particular way for reasons you may not be able to see until you do them.
Share your ambitions with your managers, so they can help you get the experience you want and need.

From creating a winning team, to fostering a culture of understanding, to translating a clear vision that all can understand, MILLENNIALS & MANAGEMENT tackles generational myths from both perspectives. Caraher shows leaders what they can learn from the younger generation, how they can make their work more meaningful, and most importantly, how Millennials and managers can work together to change and improve the workplace dynamic.

Lee Caraher runs Double Forte (www.double -forte.com) a communications strategy firm. Prior to that she was president of two communications firms owned by Interpublic and a vice president of corporate and consumer communications for the $1B SEGA of America.