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DeA PLaneta Libri
Maria Luisa Borsarelli
Original language
Italian
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No job for old men

RICCARDO POZZOLI

How to turn a passion into a business

Lessons in business and life After conquering the world of fashion, a young, hugely successful and innovative entrepreneur tells us how a new generation of startuppers is marking the end of an age made of labels and laid-out paths. “It’s a social revolution because social media now is making people become the media. Not only a person, but if they have content and the right style they can communicate and become a media [channel] for the world and even collaborate with brands”


“Being old is not about age: 

old is he who does not put himself out there, who does not bet on himself,  who fears changing his mind.” 

A symbol of a modern entrepreneurial spirit, a serial start upper with a strong business instinct, innovative digital vision and determination, Pozzoli played a pivotal role in the creation of one of the most followed fashion bloggers to date, Chiara Ferragni’s The Blonde Salad, as well as parent company The TBS Crew. In seven years, The TBS Crew has become a multimillion-dollar business. 

Nowdays TheBlondeSalad is a great case study and source of inspiration for young generation. 

Milan-born Riccardo Pozzoli was at the forefront of the blogger revolution, transforming business goal in great case studies to inspire young minds and professionals. 
Available products
Book

Published 2018-03-01 by deAgostini

Main content page count: 252 Pages