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NO POINT B

Caleb Gardner

New Rules for Leading Change In the New Hyper-Connected, Radically Conscious Economy

Our future depends on changing the way we change. But because technology has forever altered our relationship with what's coming next, the tomorrow we envisioned is too often totally different by the time it arrives - there is no linear path from where we are to where we are going. How can leaders manage disruption when disruption never stops coming?
No Point B is a paradigm-shifting look at transforming change into something we do not for some vague brighter future, but as a practice for making a better world right now. Drawing upon his vast experience in business leadership and social activism, author Caleb Gardner shows how the simple idea of embracing constant change as a core competency for living in a complex world could revolutionize our relationship with modernity and transform our approach to effective leadership. Through stories from his career advising everyone from Fortune 100 CEOs to politicians and political leaders, and advice from experts in sociology, psychology, and management, No Point B proposes nine principles for mobilizing the next generation of effective change leaders, including: - focusing on effective communications to navigate our reality-distorting media, - building adaptive capability and tackling cross-disciplinary problems, and - never resting on our assumptions about how to best navigate the world. The only way we'll make significant progress on building a better world is by recognizing better is a process of constant adaptation, not an end point. No Point B is the ultimate playbook for a new generation of leaders striving to dig in and give their companies and communities a better future, today. Caleb Gardner is an insatiably curious innovation and change expert with unique experience that includes startups, global nonprofits, Fortune 100 clients, and presidents of the United States. For more than three years, he was the lead digital strategist for OFA, Barack Obama's political advocacy group. Caleb led one of the largest digital programs in existence, with a millions-strong email list and massive social media following - including the most followed Twitter account in the world, @BarackObama. (The president once said of Caleb, "He's a better Barack Obama than I am.") After 2016, Caleb was also one of the founding senior advisors of Swing Left, helping the scrappy startup become the political powerhouse it is today. But his decades of experience in digital leadership, entrepreneurship, and social impact don't just include work in government and politics: He's built content strategies and developed operational frameworks for a variety of organizations in the public and private sectors, including at prestigious professional service firms like Bain & Company and Edelman. Now as the cofounder and managing partner of 18 Coffees, an innovation consulting firm, Caleb helps businesses with a mission to change the world get a foothold in the future, using his professional experience to solve impossible problems and bring new ideas to life, for global clients such as United Way Worldwide, Bose Corporation, Pandora, Fordham Law School, and others. Caleb also written columns for Forbes and other online publications, and is frequently asked for quotes for publications like NBC News, Crain's Chicago Business, WIRED magazine, Strategy magazine, BBC Radio 4, and Entrepreneur magazine, among others.
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Published 2022-07-12 by Matt Holt Books / Benbella

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Caleb Gardner blends lessons from old truths, new technologies, and his remarkable experience and skill to develop a playbook for social change. He shows the moves to make - and the pitfalls to avoid - as you and your allies nurse a nascent idea from a conversation among two people, to growing a community of supporters and advocates, to a national social movement.

In today's age, we need a connoisseur on digital thought leadership to help build meaningful lasting relationships. Caleb Gardner is that connoisseur, and I can't wait to read more about his approaches for 21st century change leadership.

Caleb Gardner is at the very top of my list of experts to teach about change leadership in the digital age. Not only was he in the heart of the most dynamic and successful community movement in modern political history, he is also deeply thoughtful, principled and pragmatic. I cannot wait to buy this book!

Optimism is the cornerstone for creating the change we seek and Caleb has always inspired us with his hopeful approach. Today, with No Point B, he delivers a new -- and essential -- tool for us all to create meaningful change in this fast-paced, ever-evolving world.

Every day we're confronted with the challenges of civic participation in the age of internet culture, when so many of us tune out, unplug, or disengage. We need new rules for understanding what's broken in digital democracy - and how to fix it. Caleb's ideas are urgent, but we'll also be revisiting them for years to come.

Every day we hear about new ways our democracy seems to be failing us in the digital realm, but we can't wait for tech companies or the government to fix it. We've got to do it ourselves. Caleb's ideas for how to do that aren't just theoretical - they're urgent. And Caleb's been there, he's walked the walk. We should listen to him.

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