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Sebastian Ritscher
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PURPOSEFUL

Jennifer Dulski

Are You a Manager or a Movement Starter?

The most successful leaders in any field don't see themselves as mere managers. Instead, they see themselves as the leaders of movements that rally people to accomplish big things. PURPOSEFUL offers the keys to becoming a movement starter.
Jennifer Dulski, the head of Facebook Groups, has been a startup founder, a tech executive, and the president of Change.org. She has been a mastermind making change in both the business and activism worlds throughout her career. And although they may seem diametrically opposed in their missions and methods, Dulski argues that the best leaders in both fields share one crucial trait: They lead movements, rather than just managing their teams. Whether you're at a startup or a political campaign, a Fortune 500 company or a non-profit, you can turn a mission into a movement by helping others believe that they have the power to change the world.

Dulski teaches readers to accomplish huge goals by tapping into their visions and inspiring others to join the cause. Now she pairs her experience with stories of movement leaders from both the business and activism worlds. Their passions and origin stories vary widely, but Dulski distills the common themes from the change-makers' experiences into a few key takeaways.

PURPOSEFUL is an invaluable resource for all would-be leaders who want to make an impact on the world.

Jennifer Dulski is the head of Facebook Groups. She has more than fifteen years' experience in successful startups and big-brand internet companies including Yahoo! and The Dealmap, which was acquired by Google in 2011. She was most recently the President and COO of Change.org. She writes about leadership, management, and entrepreneurship for LinkedIn Influencers, Fortune, the Huffington Post, and other media outlets.
Available products
Book

Published 2018-05-22 by Portfolio

Book

Published 2018-05-22 by Portfolio

Comments

Jennifer provides a fresh take on leadership, combining the best techniques from business and social change to help you transform your passion into a movement. She shows how all of us can create positive change in the world and make our lives purposeful.

Having worked with Jennifer for a number of years, I had the opportunity to see her evolve and develop a leadership style that always put the team first, unified them around a clear and inspiring sense of purpose, and delivered results. In Purposeful, she shares her approach, as well as the stories of effective leaders who rally others around a common purpose to create meaningful change.

Purposeful teaches readers how to bridge the gap between a great idea and real impact, helping you learn how to lead world-changing movements yourself.

Yes! Yes! Yes! If we want to live in a world in which each of us can wake up inspired, feel safe at work and return home fulfilled at the end of the day, then we need more books like this one! Dulski discovered firsthand what it takes to move from being a manager of people to becoming a leader of movements. Now the rest of us can learn what she learned and join the movement. I'm in... the question is: are you?

An inspiring call to arms for everyone who wants to change the world.

British Commonwealth: Virgin/Ebury ; Chinese (simplified): CITIC ; Korean: RH Korea Co.

Drawing on her experiences as a key leader at Change.org and Facebook, Jennifer Dulski shows aspiring organizers what they need to do to start movements that create massive positive impacts. For anyone who wants to change the world, this is crucial reading.