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Mohrbooks Literary Agency
Sebastian Ritscher
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English
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THE FEARLESS FRONTLINE

Ray Attiyah

The Key to Liberating Leaders to Improve and Grow the Business

Featuring a proven system for change, The Fearless Front Line teaches leaders how to encourage front line workers to take ownership and pride in the businesses they work for. Once this happens, leaders are liberated to focus on big-picture and bold strategies to improve, change, and grow the business.
Leaders are committed to improving and growing their businesses, but all too often they find themselves mired in operational details and daily issues, leaving no time to pursue bold visions. The Fearless Front Line is a call to action for these leaders: to set a standard of fearlessness where front line workers have an “I run this place!” mindset that reflects pride and ownership of their critical role. This, in turn, liberates leadership to focus on the big-picture, bold strategies to improve and grow the business. Featuring Ray Attiyah’s Run-Improve-Grow (RIG) model, The Fearless Front Line provides readers with critical processes and tools, including the RIG Roadmap, World Class Time Allocation standards, and What Went Well Daily Huddle scripts to create responsive, innovative, and nimble organizations and inspired, accountable, and confident teams. With The Fearless Front Line, leaders can benefit from a proven program to drive perpetual and transformational improvement and growth. Ray Attiyah is founder and Chief Innovation Officer of Definity Partners, a training, process, and leadership improvement firm. Ray’s business expertise comes from hands-on experience in engineering, operations, and management leadership roles in manufacturing and service businesses, including Johnson & Johnson, Johnson & Hardin, and UPS.
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Book

Published 2013-03-05 by Bibliomotion

Comments

The Fearless Front Line offers excellent advice to businesses of all sizes and to employees throughout the organization chart—from the CEO on down...The book is filled with excellent and interesting real-life examples that further clarify and confirm the points that Ray makes with his Run-Improve-Grow model. So, go ahead! Be fearless and become a liberated leader!

In this book, Ray Attiyah offers a refreshing way to think about improvement and growth by focusing on core processes and supervision. I firmly believe that Ray's prescription of relying on human assets is the formula that leads to magical transformations and sustainable competitive advantage. Ray demonstrates this principle in very persuasive way through many examples and cases. A must-read for any manager who is looking for ways to invest in human assets and front line supervision.

Too many business books leave the reader thirsting for more detail as often they provide just a cursory overview of major themes. Ray instead drills down to cover the how, when, and why so that The Fearless Front Line actually becomes a workbook for implementing behavioral change. This is a must-have reference for those at the top of the organization through to shop floor personnel. If you are serious in making systemic improvement in your organization then this is an excellent blue print that shows you the way.