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Mohrbooks Literary Agency
Sebastian Ritscher
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English
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THE PERSONAL MBA

Josh Kaufman

Master the Art of Business

The 10th anniversary edition of the bestselling foundational business training manual for ambitious readers, featuring new concepts and mental models: updated, expanded, and revised.
Many people assume they need to attend business school to learn how to build a successful business or advance in their career. That's not true. The vast majority of modern business practice requires little more than common sense, simple arithmetic, and knowledge of a few very important ideas and principles.

The Personal MBA 10th Anniversary Edition provides a clear overview of the essentials of every major business topic: entrepreneurship, product development, marketing, sales, negotiation, accounting, finance, productivity, communication, psychology, leadership, systems design, analysis, and operations management...all in one comprehensive volume.

Inside you'll learn concepts such as:
- The 5 Parts of Every Business: You can understand and improve any business, large or small, by focusing on five fundamental topics.
- The 12 Forms of Value: Products and services are only two of the twelve ways you can create value for your customers.
- 4 Methods to Increase Revenue: There are only four ways for a business to bring in more money. Do you know what they are?
Business degrees are often a poor investment, but business skills are always useful, no matter how you acquire them.

The Personal MBA will help you do great work, make good decisions, and take full advantage of your skills, abilities, and available opportunities--no matter what you do (or would like to do) for a living.
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Book

Published 2020-09-01 by Portfolio

Book

Published 2020-09-01 by Portfolio

Comments

A goldmine of useful ideas and helpful explanations. Every entrepreneur should own a copy.

A masterpiece. This is the 'START HERE' book I recommend to everyone interested in business. An amazing overview of everything you need to know. Covers all of the basics, minus buzz-words and fluff. One of the most inspiring things I've read in years.

No matter what they tell you, an MBA is not essential. If you combine reading this book with actually trying stuff, you'll be far ahead in the business game.

The Personal MBA is the single best business book I've read. Most books focus on a single part of business in isolation, but The Personal MBA walks you through every moving part, and gives you the tools to understand how those parts work together to create a complete system.

In this interview, Josh shares insights he's discovered in the ten years since the book's publication, and how we can each deal with the uncertainty that this current environment offers. Read more...

podcast interview: Josh Kaufman - author of the best-selling and foundational business book, "The Personal MBA" - is here to talk about getting a business school education without having to ever set foot in college. Josh has just released his 10th Anniversary edition of his book, and provides a wealth of knowledge for entrepreneurs at any stage of their journey... Read more...

The author of The Personal MBA shares his process for finding answers hiding in plain sight Read more...

I read The Personal MBA cover to cover when it was first released and it had a major impact on how I view business. It's incredible how Josh was able to distill hundreds of books and hundreds of years of business knowledge into this succinct and elegant tome.

File this book under NO EXCUSES. After you've read it, you won't be open to people telling you that you're not smart enough, not insightful enough, or not learned enough to do work that matters. Josh takes you on a worthwhile tour of the key ideas in business.

The Personal MBA should be required reading for anyone in business. This book exposed me to ideas, systems, and best practices that I had never been taught anywhere else. Even after ten years, I still reference it on a regular basis. Buy it, read it, then keep it close. It'll be your constant business companion for years to come.

podcast interview: Josh Kaufman - The Key Principles Of Running Any Business... Read more...

Josh has done more for my business education than my MBA. The Personal MBA walks you through the mental models you need to excel in business. A lifetime of business knowledge in one volume.

10 years ago, I got an MBA education courtesy of Kaufman's book. His practical business insights and mindset techniques haven't let me down since. The Personal MBA is the most distilled, most accelerated MBA on the planet: all of the insights, none of the ego.

I graduated with an MBA in 2005 before I encountered The Personal MBA, but I still felt like I didn't know anything about business. In retrospect, I wish I had read this book before enrolling in an MBA program - it would've helped me be more mindful while completing my degree. Who knows... I might have skipped the MBA completely. This is easily the best foundational business book available.

Ten years after reading The Personal MBA, I still refer to it often and use it to make better decisions. Whether it's building a business plan to launch my writing studio, planning my day, or taking a systematic approach to identify and solve problems, I can't think of any other book that's had such a positive impact on my overall productivity and enjoyment of life.

I used the mental models in this book to create a profitable business in less than four weeks. Josh quickly dispels many mistaken beliefs about entrepreneurship, and his guidance has made me vastly more productive and successful, and my life more fulfilling.

My well-worn copy of The Personal MBA has been sitting within arm's reach by my desk for the better part of the past decade. Since starting and growing my own business, this book has been my go-to manual for insights, clarity, and wisdom that I never learned in school.

I've run across few people who conceptually 'grok' how to get things done better than Josh Kaufman.