Vendor
	Mohrbooks Literary Agency Sebastian Ritscher
Original language
English
Categories
Political economy
Weblink
www.DaveHorsager.com

THE TRUST EDGE

David Horsager

How Top Leaders Gain Faster Results, Deeper Relationships, and a Stronger Bottom Line

Horsager presents readers with the ultimate guide to earning, maintaining, and even rebuilding the most critical factor of every business relationship: trust.

Based on research but made practical for today’s leader, Horsager shows that trust is a quantifiable competency that brings dramatic results.
Trust can accelerate or destroy any business, organization, or relationship. The lower the trust, the more time everything takes, the more everything costs, and the lower the loyalty of everyone involved. Conversely, an environment of trust leads to greater innovation, morale, and productivity. The trusted leader is followed. From the trusted sales person, people will buy. For the trusted brand, people will pay more, come back, and tell others. Trust, not money, is the currency of business and life!

David Horsager, M.A., C.S.P., is a business strategist, entrepreneur, professor, and author who researches and speaks on the bottom-line impact of trust. He has taken the platform across the U.S. and on four continents. His clients range from Wells Fargo, ING, and The Better Business Bureau to the U.S. Coast Guard Academy, Mercy Medical Center, and the U.S. Department of Homeland Security. David and his wife, Lisa, have four children and live in Minnesota. You can read more at www.DaveHorsager.com.

Available products
Book Published 2012-10-01 by Free Press
Book Published 2012-10-01 by Free Press

Comments

Any enterprise seeking to improve its financial and operational performance will benefit from the principles in Horsager’s work on trust. The Trust Edge is a principle-centered yet practical approach to sustained individual and organizational success.

Based on research but written for practical use by real-life leaders, The Trust Edge takes a fresh look at the foundation of genuine success—TRUST. At Kemps, we believe that building trust creates a sustainable competitive advantage.

David is right on the money. Trust is the lubricant of high-performing working relationships. The Trust Edge provides a comprehensive behavioral blueprint to integrate the 8 essential Pillars of Trust into your organization. This is a must read book for organizational leaders and their supervisors.

Horsager takes a broad look at trust as a business success measure and offers practical suggestions that will resonate with people across all industries.

The Trust Edge is full of insight into not only why the right things remain fundamental, but also how to go about them in daily life and in business. Trust must be earned and habits must be formed. Anyone with an interest in improving their personal relationships will not be able to put this book down. They will also find an amazingly quick impact in their business life. They will be changed and people will notice.

At a time when our confidence in political, economic, and social institutions is at its lowest level in recent history. David Horsager shows us the path to rebuilding both trust and success.

A breach of confidence in the aviation industry can have a catastrophic outcome. Horsager’s book provides practical application of critical trust principles in a manner that will enhance the business relationships and bottom line in any industry.

I wholeheartedly support the lessons that David outlines in The Trust Edge. I am a big believer in authenticity. The more people get to know and see the real person, the more likely they are to extend their trust.

David Horsager’s book, The Trust Edge, is a powerful resource for leaders. As I read it, I keep thinking: We need to do this! This would make us more effective! This well-written, well-conceived, well-documented book demonstrates the importance of trust. Horsager’s practical tips and illustrations will help any organization increase its effectiveness if it is willing to build on the foundational pillars he describes. The Trust Edge will pay dividends for smart companies!