WHAT TO DO WHEN IT'S YOUR TURN

This is Seth Godin's newest book, WHAT TO DO WHEN IT'S YOUR TURN (AND IT'S ALWAYS YOUR TURN). As with previous books like POKE THE BOX and WE ARE ALL WEIRD, Godin's message, and the way he conveys it, are wholly his own: engaging, insightful, and to the point.

As Godin himself described the book on his blog, "This new book is about leaping and fear and doing work that challenges. It echoes many of the ideas I've been writing about for the last year or two, but it's completely original work, all illustrated in four-color, in a new format that I haven't seen used to create a book. Mostly, I wrote it to make it easier for my readers to encourage the change they'd like to see in the people around them (and in ourselves). I wrote it for you, and I wrote it for me, too, to help me get straight about what matters in doing work that makes a difference."

With this one blog post announcing the book, Godin sold 10,000 pre-order copies in a single day, and that number keeps growing in advance of the December publication date.